Territorio Crea Programme

Ministry of Culture
Describe the main features of the policy/measure: 

The project offers tools to tackle the weaknesses of the business models usually employed by cultural ventures, specially the strategic, marketing and financial components, which are often the reasons why the ventures do not prosper. Likewise, it promotes the skills necessary for entrepreneurs to become real leaders, such as adopting a vocation of service not only to customers but to their own community and the ability to associate with other peers, creating a strength in numbers that can benefit their own businesses.

What are the results achieved so far through the implementation of the policy/measure?: 

210 Entrepreneurs from the departments of Guainia, Putumayo, Boyaca, Cundinamarca, Amazonas, Magdalena, Cesar, Narino, Meta, Choco, Antioquia, Valle del Cauca, Casanare, Cauca and Guajira, belonging to the following sectors of the orange economy: arts, heritage and cultural tourism, cultural industries, digital media, design and advertising.

Financial resources allocated to the policy/measure in USD: 


Partner(s) engaged in the implementation of the measure: 
Name of partnerType of entity
Corporación Interactuar Foundation
Civil Society Organization (CSO)
Has the implementation of the policy/measure been evaluated?: 
Objetivo(s) de la Convención 2005 de la UNESCO
Cultural Domain(s)
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