Quebec: Quebec's Digital Cultural Plan

Digital technology has reconstructed artistic disciplines, opened markets and fragmented audiences, multiplied methods of production and dissemination, changed consumer habits and shaken up traditional business models. Aware of this evolving reality, the MCC began a vast consultation process in 2010 to determine the first steps to take in the digital transformation of culture in Quebec.

In the quadrennial periodic report on measures to protect and promote cultural diversity submitted in 2012, Quebec announced that digital cultural content would be a priority focus for the coming years and that a strategy would be developed for digital cultural content development and access.

The work begun by the MCC therefore led to the development of Quebec’s Digital Cultural Plan in collaboration with the network of state-owned enterprises and organizations, as well as stakeholders in the cultural and communications field. The Plan was unveiled in 2014 and spans seven years. It helps ensure the vitality of Quebec culture and make its influence felt in local, national and international markets. It provides a basis for helping cultural environments to make a smooth transition to digital technologies so that Quebec can continue to count on that significant support for its economy and remain competitive in world markets.

Quebec’s Digital Cultural Plan is based on three key strategies:

• creating digital cultural content;
• innovating to adapt to digital culture;
• disseminating digital cultural content to ensure its accessibility.

The purpose of the plan is to:

• provide cultural stakeholders with the means to create and innovate in a rapidly growing technological environment;
• disseminate “Our culture, here, everywhere” with preference given to disseminating Quebec culture to the largest number of people in local, national and international markets.