Promotion of the productivity of cultural and creative companies

Dónde
Colombia
When
2020
Quién
Colombia Productiva
Bancóldex
Describe the main features of the policy/measure: 

1. PROMOTION OF THE PRODUCTIVITY OF CREATIVE AND CULTURAL ENTERPRISES
2. STRATEGY FOR THE PROMOTION OF THE ARTISANAL SECTOR
3. STRATEGY FOR THE PROMOTION OF INDUSTRIAL PROPERTY IN CULTURAL AND CREATIVE INDUSTRIES

In order for Colombia to increase its productivity levels, any measures taken have to reach the entire company, even more considering the ambitious goals that the national government has drawn to significantly increase the added value of orange companies. For this reason, Productivity Factories was born as one of the flagship projects of the Ministry of Commerce, Industry and Tourism; it is currently led by Colombia Productiva, a public entity and an ally for all industries that want to produce more, with better quality and greater added value.

This programme includes the best practices gathered from technological outreach initiatives and programs that have been implemented in the country since 2012. It is mainly based on the Technological outreach pilot led by SENA and the DNP, the Productive Colombia initiative led by the Productive Transformation Programme, the Productivity Factories pilot and other business improvement initiatives. This initiative is joined by Bancoldex, who has proven its commitment to increase the productivity of small, medium and large companies in the creative and cultural industries that are in the area of influence of the Bogota Chamber of Commerce.

What are the results achieved so far through the implementation of the policy/measure?: 

In 2019 Colombia Productiva reports the successful enrolment of 673 companies classified from the orange economy in the Productivity Factories programme. These companies are located in 22 Departments. According to the reports of the local chambers of commerce, as of December 2019, 382 companies from the orange economy had received a diagnosis and 276 had started their involvement in the programme; 21 of these interventions are already completed.

Financial resources allocated to the policy/measure in USD: 

TOTAL: 1,020,000

Partner(s) engaged in the implementation of the measure: 
Name of partner
Local Chambers of Commerce
Has the implementation of the policy/measure been evaluated?: 
NO
Objetivo(s) de la Convención 2005 de la UNESCO
Cultural Domain(s)
Multi-dominio