Describe the main features of the measure/initiative:
The Society of Ecuadorian Authors and Composers (SAYCE) has allocated US$150,000 (one hundred and fifty thousand US dollars) for the production, promotion and dissemination of musical works. In 2020, NON-REFUNDABLE funds were available for six different categories. Applicants could apply to two types of sponsorship: US$2,500 or US$5,000, depending on the needs of the project. These are the amounts allocated for each category: URBAN: US$30,000 POP: US$20,000 ALTERNATIVE ROCK: US$30,000 POPULAR TROPICAL MUSIC: US$20,000 TRADITIONAL FOLKLORE: US$30,000 EXPERIMENTAL ACADEMIC JAZZ: US$20,000 Each category is attended by three international juries, who are responsible for selecting the winners. The projects are of various kinds, from the production of a CD to the music video of a specific song. The beneficiaries have until the end of 2020 to finish their projects. The call began on December 16, 2019 and ended on January 31, 2020. The announcement of winners was made on February 28, 2020. In the 2020 call, more than 350 projects were received. The beneficiaries are distributed as follows: Alternative Rock Category: 11 beneficiaries Popular Tropical Music Category: 6 beneficiaries Pop category: 6 beneficiaries Urban category: 6 beneficiaries National Folklore Category: 11 beneficiaries Experimental Academic Jazz Category: 5 beneficiaries This gives a total of 45 projects benefiting from an amount ranging from US$2,500 to US$5,000
What are the results achieved so far through the implementation of the measure/initiative?:
In the first edition of the Music Incentive Program, held at the end of 2018, 220 people participated, 169 members of SAYCE, 22 of whom became winners. In this sense, during 2019, several authors and composers developed their projects thanks to the award granted and managed to make music videos, tours, albums, among others. Guanaco, winner of the Pop/Urban category got $6,000 to develop a community proposal seeking to provide music production, video clips, management structure and promotion to emerging Ecuadorian musicians of scarce resources and help them develop their career and talent. Caroché, winner of the Pop/Urban category, received US$6,000 with which she released her video “Más buena” that seeks to use art, specifically urban music, as a tool to vindicate women in face of the existing inequality and social pressure in the current social contexts. Furthermore, the winner of the Rock/Alternative category, Alejandro Quenedit together with his rock band Cementerio de Elefantes, used the $5,000 awarded for mixing, mastering, and producing 12 tracks and a fanzine.