IBERMEDIA PROGRAM

Dónde
España
Cuándo
2016
Quién
In Spain, the State Secretariat for Culture and AECID
Objetivos clave de la medida:

The Program seeks the following objectives, in the field of the audiovisual industry:

a)         Development of production projects aimed at the market, and at the Ibero-American market in particular

b)         Integration of Ibero-American production companies into networks

c)         Coproduction projects presented by independent Ibero-American producers, including the utilization of the audiovisual heritage

d)         Support of the Ibero-American production companies capable of developing said projects

e)         Reinforcement of the audiovisual product distribution and exhibition sectors in the Ibero-American countries

f)         Integration of Ibero-American distribution companies into supranational networks

g)         Increased promotion and favoring of the creation of contents for international sales and markets  

h)         Support of continuous training for audiovisual business management professionals   

i)          Utilization and development of new technologies by these business management professionals

j)          Cooperation and exchange of know-how among the professional sector 

Alcance de la medida:
International
Naturaleza de la medida:
regulatory, financial, institutional
Característica principal de la medida:

This program aims to promote and develop the Ibero-American Audiovisual Industry, strengthening the audiovisual market of the region and supporting the building of a Ibero-American Audiovisual Area as well as cinematographic activity. 

 

Resultados esperados a través de la implementación de la medida:

The IBER programs were created to combine effects and cooperate in achieving a common goal at the regional level (Ibero-American), generally to strengthen sectorial public policies. They are based in the cooperation among countries, and have some shared objectives: encourage the development of inclusive and innovative projects; strengthen cultural and creative industries; promote collaboration between entreprises within the sector and their participation in joint projects, and foster the flow and exchange of cultural goods and services; promote training and capacity building; and set up synergies and facilitate mobility of artists and their works. 

In this frame, each program has its own objectives and priorities, enumerated in the section 2 above.

 

Recursos financieros asignados para implementar la medida:

Spain contributes to this Program with 700,000€ annually.

Principales conclusiones de la evaluación de la medida:

Since Ibermedia’s inception, the majority of selected films have been completed and released, and many have gone on to win international prizes in major international Film Festivals (Berlin, Rotterdam, Cannes, La Habana, Los Angeles, Mar del Plata, Huelva, Sundance).

From its inaugural year to 2015, 636 co-production projects were selected; out of those, 298 were awarded distribution and promotional credits, and 2700 were given training grants for film professionals.

A total amount of 85 million dollars were invested in Ibero-American cinema, what means funds for 1975 projects, more than 500 films released, and indirect support for 1200 enterprises and more than 6000 professionals.