Since 2003, there is a foreign cultural promotion policy that guides the promotion of cultural and creative industries within the cultural promotion programs. Since the Organization and Roles Regulations (ROF) were approved in 2010, the Directorate of Cultural Promotion is in charge of four programs for the promotion of the cultural and creative industries:
a. Exhibitions and visual arts
b. Cinema and audiovisual arts
c. Books and Authors
d. Music and performing arts
The objectives of this policy are directly related to national development priorities that encourage foreign action. This policy has a projection in the cultural, political and economic-commercial fields and in the relationship with Peruvian communities abroad. It has mechanisms for its implementation, such as policies and programs, budgets according to results, among others.
Those objectives are:
- To promote different expressions of Peruvian culture abroad.
- To fulfill the strategic objective 2 of Peruvian foreign policy: "Contribute to strengthening the country's competitiveness through the economic and cultural promotion, and the protection of our cultural heritage."
- To increase the country's prestigious image abroad, enhancing its political and economic positioning at the regional and global levels.
- To take advantage of the international cultural promotion platform for the benefit of Peruvian citizens (artists, academics and cultural managers).
As of 2019, 183 activities have been supported. Approximately 40 artists received support from the budget program 133. However, the missions also offer support with their own resources for these purposes.
73 visual arts exhibitions or activities, 24 participations of the audiovisual sector, 33 activities related to books and their authors, and 53 activities involving the performing arts were carried out.
Since its creation, Peru's participation in cultural promotion activities has increased, especially due to the support given to independent artists who do not have the necessary resources. Work with Peruvian cultural groups abroad has also increased. The cultural promotion work of the Chancery has been strengthened and institutionalized.
Approximately USD 441,176.47 per year
| Name of partner | Type of entity |
|---|---|
Ministry of Economy and Finance
| Public Sector
|
Ministry of Culture
| Public Sector
|
Budgetary program 133 has allowed for the strengthening of the image of Peru and a positioning of the cultural and creative industries. Especially, authors and books have been promoted in international fairs; films have been screened in festivals; and musicians and their record productions have been disseminated.