Development, implementation and maintenance of the website for the collaborative cultural newsletter La Papeleta

Dónde
Cuba
Cuándo
2016
Quién
Ministry of Culture; Centre of Informatics for Culture; INFOTUR
Objetivos clave de la medida:

Promote cultural programming from all over the country, with the possibility of dividing it according to territory, cultural expression, the public’s age group.

Enable institutions and artists themselves to feed the information on cultural programming and update it through sources close to the cultural event.

Alcance de la medida:
National, International
Naturaleza de la medida:
institutional
Característica principal de la medida:

It consists in the web application that secures the promotion of daily cultural programming with the possibility of collaborative work. It adds other information means such as the distribution of the newsletter through the network and Short Message Service (SMS) for mobile phones.

It foresees the development of an application to provide support for mobiles from the website itself.

Resultados esperados a través de la implementación de la medida:

Place the cultural programming within reach of the public as immediately as possible.

Provide tourists with information on cultural programming through the INFOTUR communication system of the Ministry of Tourism.

Recursos financieros asignados para implementar la medida:

The website is developed with resources allocated by the Cuban State in the budget of the institution.

Principales conclusiones de la evaluación de la medida:

The promotion of cultural programming has increased throughout the country, with the possibility of dividing it according to territory, cultural expression, and the public’s age group.

In addition, cultural institutions and artists provided information for the cultural programming and updated it through sources closer to the cultural event.

Indicadores utilizados para determinar el impacto:
Webpage updateAccess to webpage by the population
Objetivo(s) de la Convención 2005 de la UNESCO
Cultural Domain(s)
Multi-dominio