Cultural Diversity on Media

Where
República de Corea
When
2018
Who
Korea Press Foundation
Objetivos clave de la medida:

1. Media Education
▪ Media Education at School
▪ Media Education for the Public
▪ Infrastructure for Media Education

1. First, the media education at school refers to the activities to support schools in teaching students to develop as well as apply in practice a sensible understanding of media. The project emphasizes the cultivation of creative talents with “data-processing” and “communication” skills. Second, media education for the public supports teaching and learning about media outside schools for diverse age groups and classes. Particularly, it aims to improve “information welfare” for the information alienated and enhance literacy for each stage of the life cycle. Third, the infrastructure program is to expand the foundation of media education both at school and in society so that media education can continue to develop. To this end, it provides training for instructors, develops high-quality learning materials, and establishes a database of education materials.

Alcance de la medida:
Local, Regional, National
Naturaleza de la medida:
institutional
Característica principal de la medida:

1.
▪ The media education at school supports media literacy classes and provides a training program for teachers tailored to each country or to the free semester system. It also conducts research on media literacy curriculum and designs class primarily based on teachers’ field experience. 
▪ The media education for the public provides the community childcare centers, community welfare centers, libraries, etc. with instructors and curriculum to meet each institution’s needs while providing educational content specific to each class and age group. Also, it operates a journalism experience program for teenagers and the Newspaper in Education program for both children and parents.
▪ The infrastructure program produces specialized instructors and strengthens their capacities. It also distributes materials for media education as well as developing and providing educational content. In addition, it hosts media education forums and contests. 

Resultados esperados a través de la implementación de la medida:

1. In a knowledge-based society, it is important to create added value through the production, circulation and utilization of knowledge and information. This is why fostering abilities to access and sensibly use select information from diverse media is of increasing importance. This program also improves critical understanding of news and its social context. It instills a sense of citizenship and responsibility as prosumer (a compound of producer and consumer). 

Recursos financieros asignados para implementar la medida:

120,859 dollar (as of 2016)
- The current subsidies of the government are spent for employing instructors, organizing national conference, and administering lifelong classes for media education, with the operators of the educational program selected via public contests.

Objetivo(s) de la Convención 2005 de la UNESCO
Cultural Domain(s)
Cine / Artes audiovisuales
Medios de comunicación
Industria editorial
Cultural Value Chain
Creación
Producción
Distribución
Participación