Creative industries roadmaps (Design and Audiovisual)

These industries are an important source of value added generation and skilled employment, but they are also relevant for the transverse nature of the sector and its impact on other sectors of the economy as differentiation and value added factors. The perspective of the sector at the international level, the high participation of MSMEs, the high percentage of youth employment, the remuneration above the average for the service sector and the potential for internationalization, constitutes additional factors to understand the strategic place of this sector for the country.
The roadmaps promote the growth of the audiovisual and design subsectors of the creative industries.

Main strategic lines:
# Country strategy for the international positioning and expansion of markets in the national audiovisual industry.
# Incentivize and support the production of audiovisual content throughout the national territory.
# Promotion of the insertion of national companies in the global audiovisual chain: attraction of international audiovisual productions.
# Raise awareness of the opportunities offered by the design of companies, consumers, society and the public sector.
# Strengthening of the national design offer.
# Promote specific actions to promote interaction between design and other actors in the economy.
# Creative Industries Observatory