Describe the main features of the policy/measure:
The measure is a yearly Public Call for co-financing of projects that are oriented to the development of media literacy, improvement of awareness – raising of its importance and developing further educational materials on the topic. The Call is open to financing of different events, seminars, conferences, workshops, lectures, preparation and/or production of educational materials, or executing research in the field of media literacy or related areas and projects.
Website of the policy/measure, if available:
What are the results achieved so far through the implementation of the policy/measure?:
In 2019 twenty-six projects were funded through this Public Call and they showed a real diversity in approaches to the topic of media literacy (from workshops, short films, developing publication materials, organisation of different promotions, educational events etc.) but also in the diversity of applicants (from primary schools, NGOs, professional associations, cultural industries etc.). Although small-scale, this Public Call compliments AEM’s other initiatives in the field of media literacy such as the portal on media literacy available since 2016 (https://www.medijskapismenost.hr/) and the yearly conference Days of Media Literacy that have been developed in cooperation with UNICEF.
Financial resources allocated to the policy/measure in USD:
In 2019 - 62.500 USD
Partner(s) engaged in the implementation of the measure:
Has the implementation of the policy/measure been evaluated?: