At a government sitting on 21th of November 2013, “The general principles of cultural policy until 2020” (Culture 2020) were adopted outlining the promotion of Estonian culture during the years 2014-2020. Culture 2020 as the main policy document on culture contains the principles of how the cultural policy is formed and carried out and what are the priorities by each field. During the preparation process a couple of hundred propositions were considered, and professional associations and government institutions were involved. Culture 2020 was adopted by the parliament on 12th of February 2014.
Culture 2020 contains three different frameworks or viewpoints. First is the horizontal level that addresses the wider field of culture and refers strongly to principles of the Convention (Creation – Production – Dissemination and Distribution – Access value chain, the essence of cultural diversity etc.). The horizontal level also contains postulations about centralisation or decentralisation, the growing role of the third sector and communities, transparent financial mechanisms, intellectual property etc. The second group of directions addresses different policy areas that are dependent on the developments in cultural sphere. These discussions analyse the cultural impacts in sustainable development, education, economy, regional developments, foreign affairs etc. The idea of these postulations is to make cultural policies more visible and explain the wider value of cultural richness and creativity. The third part describes general trends and factors in every subsector (arts, heritage, and cultural diversity).
Therefore the main principles of the Convention are impeded into all levels of the cultural policy. Culture 2020 also draws on the national strategy for Estonia's sustainable development "Sustainable Estonia 21" which states four main goals and the first goal is the viability of Estonian cultural space.
In 2005 “The National Strategy for the Digital Preservation of Estonian cultural heritage 2004-2007” was adopted along with the action plan for 2004-2007. The Council for Digital Preservation of Cultural Heritage was set up to implement the strategy with the aim to coordinate digitisation and digital preservation of cultural heritage in Estonia. The first national programme for digital preservation of cultural heritage covered the period 2005-2010. Later the programme has been updated several times and the newest programme covers the period 2016-2020. The strategy for the digital preservation of cultural heritage is interdisciplinary covering of all main memory institutions in state and public sector, including the national radio and television.
Development on cultural and creative industries is a part of "Estonian Entrepreneurship Growth Strategy 2014-2020" which is the most important strategic document on the Estonian economy for the years 2014-2020. Strategy focuses on three main challenges in order to increase the wealth of Estonia: increasing productivity, stimulating entrepreneurship and encouraging innovation. In drawing up the strategy, Estonian Ministry of Economic Affairs and Communication consulted extensively with partners from public as well as private sector and non-profit bodies, including from cultural and creative sector. As a result the development of creative industries became a part of the strategy under the section of competitive position.